Our Blog

Read all Jon has to share with us
How a Grocery Store in a Town of 28 People Became a Destination: The Mildred Store in Mildred, Kansas

The essence of a Destination Business is that it can exist anywhere. It’s not location dependent, it can defy its demographics, and it has the ability to pull customers from hours away.But honestly, when I found a Destination Business in Mildred, Kansas (population 28), and met the owners, Regena and Loren Lance, even I was…

The importance of celebrating your successes

Last Thursday I spent the day in Marshall, Michigan, speaking to nearly one hundred business owners from all over the State. Some owners drove in from over 4 hours away to spend the day learning how to turn their businesses into Destinations, capable of pulling in customers from far outside their marketplaces and keeping the…

The Power of a Historic Building

Note from Jon Schallert: If you received my email newsletter, there is an obvious grammatical error in the 3rd paragraph.  Read down to the bottom of this blog and you’ll learn why it’s there. Most of you know that our company is located in Colorado, but did you know our company has its offices in…

Destination Wyoming Main Street: Four towns, four days, and 1,200 miles

In late April and early May, I’ll be taking my longest-ever speaking road tour – four towns, four days, and 1,200 miles to talk to business owners and community leaders in the small cities and towns spread across Wyoming. The state has plenty of nationally-known tourist destinations, such as Yellowstone, Devil’s Tower, and Jackson Hole,…

Destination BootCamp class April 2017
Sure, Retail’s tough. And here’s how to succeed at it.

Not a week goes by without someone saying to me: “Retail’s tough.” I hear it from developers, bankers, downtown directors, and business leaders.  They say with a “That’s just the way it is” sigh. Want to know how independent retailers today thrive? Here’s how: At the invitation of Suzanne and Jim Sereff, owners of the…

the Hartville Hardware Store: The World's Largest Hardware store
Retail Isn’t Dying & the Retail Apocalypse Isn’t Coming

In the last 2 months, there have been multiple articles written about the “Retail Apocalypse”, the term journalists use to describe the many retail stores and malls that are closing. One article in Bloomberg magazine by Matt Townsend and others was titled: “America’s ‘Retail Apocalyse’ Is Really Just Beginning”.  The article detailed the debt that…

Testimonials from Destination BootCamp Attendees: April 9-11, 2019

Testimonials from Destination Business BootCamp Attendees: April 9-11, 2019 Class   On the last day of the Destination BootCamp, we asked every attendee this question:   “What would you tell other business owners about attending the Destination BootCamp class?”   Here’s what they said:   “If you want to save yourself years of struggle—go here first…

Opportunity for 18 Grand County Business Owners to Participate in Community Reinvention Destination Business Program

Grand County Economic Development will pay for 18 Grand County business owners to participate in Jon Schallert’s Community Reinvention Program which begins with a 2½-day Destination BootCamp in Longmont on October 25-27. The organization is accepting applications for the grants until September 15. Last year, 18 county business owners took advantage of a similar opportunity…